Survey Tools: Comparing SurveyMonkey and SurveyGizmo
Like it or not, a high percentage of marketing projects will require doing some sort of survey at one point or another. For simple needs, I've generally used SurveyMonkey for the past few years. It's quick and easy and I've always found it sufficient, but on the other hand I'm not a terrifically sophisticated survey designer. A colleague whose survey experience dates back many, many years prior to the Internet tried SurveyMonkey recently and told me he found it limiting. In the interest of experimentation, I'm about to design a survey using a relative newcomer to the scene, SurveyGizmo. Specialized tools like these may be somewhat obsolete given the expanding functionality of CRM applications like SalesForce.com, but they're still tremendously useful to service-providers like me.
For a more or less side-by-side comparison of SurveyMonkey and SurveyGizmo, see these two feature charts:
nice article :)
Posted by: Andrew Christiansen | August 17, 2007 at 06:46 PM
After using both for various marketing projects, I have to say that surveygizmo.com has a more user friendly interface, nicer looking styles, and better visual reports. How did your experiment with surveygizmo.com go?
Posted by: Jay | December 06, 2007 at 05:22 PM