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Well, I think we may finally be getting close to a decision on a logo for the new agency. Once a logo is finalized, you invest a fair amount in it. Apart from branding considerations, there are stationary, cards, and sales collateral to print in addition to whatever logos wind up on the Web. The deliberation has been lengthy, but this version seems reasonably durable to me, even though the file to the left is not rendering very well for some reason. |
For the curious, I'll post sketches of some of the steps that brought us to this version:
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